When you get down to it, UX isn’t insanely complicated, you just have to know how to figure things out. It’s a learning process that begins with a hypothesis and evolves with experimentation to verify your assumptions in the real world. In this talk we’ll cover: * What’s UX and what’s not UX * “Design Thinking” * The end-to-end UX design process * Research * Tools * Getting a job doing UX * How to suck at design